Lego will focus on marketing effectiveness in 2018 after poor results
Succeed in your marketing mix, and follow Lego's example!
Lego: Whale, Caterpillar, Monster • Ads of the World™ | Part of The Clio Network
A 'Digital-First' Agency for an Analog Toy: Lego Taps Initiative for Global Media | Ad Age
The Drum | At The Lego Agency, We Work Best In-house, Outside The Spotlight – Here's Why
Lego wants to 'rebuild the world' in first global brand campaign for 30 years | Ad Age
Building a Playful Brand, Brick by Brick: The History of Lego Marketing
The Lego® Agency - Daydream Believers
Initiative is LEGO's New Global Media Agency
IPG's Initiative wins global media duties of The Lego Group: Best Media Info
Lego awards global media to Initiative
Student's Lego resume goes viral | CNN
LEGO IDEAS - Creative Agency (Modular)
The LEGO Group appoints Initiative as global media agency following a competitive pitch – Campaign Brief Asia
The LEGO group appoints Initiative as global media agency
Holiday campaign 2022 - About Us - LEGO.com
Target and the LEGO Group Expand Partnership with Limited-Edition Lifestyle Collection, Just in Time for the Holidays
Lego Prepping For Global Media Review 03/23/2023
A 'Digital-First' Agency for an Analog Toy: Lego Taps Initiative for Global Media | Ad Age
Lego Group prepares for global media review | Ad Age Agency News
![THE ULTIMATE (UNOFFICIAL) LEGO DIGITAL MARKETING AGENCY [INFOGRAPHIC]](https://media.licdn.com/dms/image/C5612AQESipyNbhSHoA/article-inline_image-shrink_1500_2232/0/1520147811837?e=1682553600&v=beta&t=w1g5N2FDKJQYP5SMlBq93-2WWi0pAaD3juofEuMtsvw "THE ULTIMATE (UNOFFICIAL) LEGO DIGITAL MARKETING AGENCY [INFOGRAPHIC]")
THE ULTIMATE (UNOFFICIAL) LEGO DIGITAL MARKETING AGENCY [INFOGRAPHIC]
